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Overview of the insurance market
In the year 2000, total insurance premiums in Lebanon amounted to $393
million, with 15 companies absorbing 76% of revenues. In a sector made up of 62
operating firms, it is generally agreed that the insurance market is
over-saturated and ineffective in its marketing approach.
The non-life business comprised 80% of premiums that year, totalling $311
million, while the life sector generated $81.7 million, or 20%. Insurance
premiums in 2000 registered a growth rate of just 1% (compared to an average of
10%15% between the years 1990 to 1998), while in 2001 growth was recorded at
23%.
Due to the lack of
transparency, market penetration is hard to measure, but per capita spending
on insurance products in Lebanon is estimated to be much lower than in
industrialized countries. |
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Focus and methodology of the survey
The insurance market survey, conducted in April 2003, was based on a
population proportionate sample (PPS) of 400 respondents, derived from the
number of voters across different areas of Greater Beirut. In each area,
respondents were randomly selected according to age and gender
specifications.
The survey was designed to
provide information on four geographic areas of Greater Beirut (Beirut,
Baabda, Aley and Metn) and these areas were developed to capture patterns of
insurance coverage.
The different categories explored in the survey were:
Life insurance
Health insurance
Motor insurance
Travel insurance
Property (fire, theft, natural disaster)
The results of the survey
include estimates of the uninsured population, as well as the ability to
assess under-insurance and identify common obstacles to obtaining adequate
coverage. ...Full Story
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